There is nothing a designer or printer loves more than clients who know exactly what they want and Alexis and Stephanie were an absolute dream to work with! Alexis asked for a simple, text only design with edge-painting and printed envelopes for their wedding invitation suite. Perfect for our letterpress! We used a monogram Alexis designed himself and picked out a couple great fonts and Pantone colours to match the style. Edge-painting the invite in matching yellow completed the look.
Tag Archives: Stationery and Paper
Hey everyone, it’s been awhile since we’ve updated our blog, but it’s only because we’ve been so busy! Today I have a few pics of 3 different business cards we printed for clients in the last month, all 3 are printed on Crane’s Lettra 220lb cotton paper and feature our fave customization-edge-painting.
This first card designed by Brytani Bedard at 10Count is printed double-sided with basic black ink and edge-painted in the same black for a classic look.
This second card designed by Victor Paszkiewicz at Mebius is printed single-sided in Pantone Cool Grey 11 and edge-painted in the same matching grey.
A business card needs to get the attention and keep the attention of the person it is handed to, and these cards sure do that! Upgrade your business card to letterpress, just send us a message for a quote!
I am frequently asked about the steps We Do Printing takes to minimize our impact to the environment. There are many print companies out there that are claiming to be completely green print shops-but this is impossible. Printing, no matter what kind of printing you do, is never going to be completely green but there many choices we can make to ensure it is as eco-friendly as possible.
So here are a few things WDP does:
1. Paper: Whenever possible we use recycled stock, especially for our offset printing. Our letterpress paper is either tree-free cotton, fast growing bamboo or local paper made from a variety of industry waste like denim off-cuts and flax straw. Any scrap paper is reused or recycled. One of the main benefits of letterpress printing is that there is not nearly as much paper waste with each press run as there is with offset printing.
2. Ink: The majority of our inks are soy based and rubber based. Soy ink was thought for a long time to be greener than rubber ink but honestly if you gave them a score-they would be tied. We find that the rubber based inks print nicer so we find ourselves using rubber ink more often than soy ink. Most ink colours are mixed by hand so we don’t have to order in a full tin each time we have a job to do. We also use some oil based inks that were rescued from heading to the landfill after a local print shop went out of business. Reduce is the first R after all!
3. Packaging: The majority of our customers are not local so packaging is a major concern for us. Custom packaging for our printed goods is something we did think about but it really does seem wasteful. So, all of our business card boxes are plain and made from recycled materials, and for shipping, we re-use boxes, bubble wrap and packing from supply orders whenever possible.
An example of how we packaged a wedding invitation suite for shipment. No wasteful custom packaging here!
There are many other choices we’ve made such as having our shop on our property so we don’t need to travel to work everyday, buying in bulk to reduce shipments, using energy efficient lights in our shop and taking donated scrap cloth to use in clean-up. We do consider Mother Earth Everyday, not just on Earth Day.
We finished these cards a few weeks ago for Coach Charrise McCrorey, a personal and business coach who was in the process of redesigning her image. With a new blog and a new website up she wanted a card that would match the sites and make an impression. We got busy and designed the card for Charrise using her new logo she sent us and letterpress printed the cards on Crane’s Lettra 110lb cotton paper in 2 gorgeous shades of purple. The darker shade shows a bit of the cotton texture through it and the thin light purple font just looks so good pressed into the paper.
Check out her site for info about coaching and her blog for great posts about getting what you want out of life. http://www.coachcharrise.com
And if you are redesigning your image and need a new card, consider letterpress printing-it will definitely get you and your card noticed!
Last month while at the UPS Store shipping out a package to a client, I witnessed something I just can’t shake from my memory. A customer was using the copier to have her wedding invitations printed…. bold black text on top of a tie-dye-like background, printed on glossy 8.5 x 11 stock. I was frozen with horror for a few seconds, should I say something, wait, my mouth won’t move…need….air.
Now, I do understand being on a tight budget-I’ve been on quite a few in my life, but come-on! Gloss paper? Tie-Dye? There are so many inexpensive options out there to invite people to your wedding….the phone being one that comes to mind.
But what I really want to talk about is why the wedding invitation is so important. A lot of couples today open up a big book or go online and pick a mass-produced design and then get it digitally printed in a far-off land. It’s checked off the to-do list. But they don’t consider what the design says that the wording does not say. For example, a guest receiving an elegant invitation will assume it’s black-tie, whereas a fun, brightly coloured invitation will mean casual dress. Don’t assume that just because you are getting married at Posh-a-la-Posh Hotel that your guests will know it’s formal dress-they won’t.
If you did not send out save-the-dates then the invitation is also a symbol of you as a couple and the first impression before the Wedding Day. It should reflect your style, personality and the theme (if there is one) of the wedding. You don’t want your guests to just know where and when but also what kind of day it will be.
Your wedding invitation should be a beautiful keep-sake for your family and friends because it reminds them of you and your beautiful wedding. I have personally decided not to toss only 2 wedding invitations I have received, one was handmade with lovely coloured papers and really reminded me of my friend and the other was letterpress printed on thick handmade paper with the couple’s monogram at the top. The rest, like the angel-bear, like the glued-on string of plastic pearls, like the shimmery giant silvery bouquet, like the faded-out pic of a couple kissing-all gone to the recycle bin.
I know it can be overwhelming with all the other planning that needs to be done for a wedding but it just takes a moment to decide to send out an appropriate yet unique wedding invitation instead of a confusing, tacky photocopy.
And there are only a few simple things to remember when choosing a design and a printing method. Your wedding invitation design should:
1. Take into consideration the location and time of the wedding. ex. on a beach, in the winter, outdoors in a park, in a church
2. Match the colours of your wedding ex. what are your bridesmaids wearing? what flowers are you using? what is your decor going to look like?
3. Reflect your personalities and interests ex. are you and your partner fun-loving? artistic? sports enthusiasts? cowboys? nature-lovers?
A good graphic designer or printer can help you pull all of these details together and create the perfect, beautiful invitation to your wedding.
So if you don’t want the same invitation a thousand other couples used, shoot us over an email for a quote!